As consumers and regulators become more skeptical of how companies collect user data, one startup has raised another round to build out ways to help brands become more relevant with how they use ...

Phone location data collected by advertisers doesn't show the whole picture and is vulnerable to mass fraud, researchers warn. Alfred Ng Senior Reporter / CNET News Alfred Ng was a senior reporter for ...

Chances are, your phone is sending location data to several companies right now. Many apps on your smartphone keep track of where you are, often for obvious-sounding reasons. Your weather app wants to ...

It’s easy to say “yes” when an app or website asks for your location data just to get past the pop-up and back to scrolling, but it pays to be thoughtful about who you share it with and why. More ...

In an age when privacy concerns are at the forefront of technological discussions, many smartphone users believe that turning off their location services ensures their movements remain private.

There is an estimated $12 billion market of companies that buy and sell location data collected from your cellphone. And the trade is entirely legal in the U.S. TNW City Coworking space - Where your ...

When we talk about data privacy, tech giants like Google and Facebook are often blamed for using personal data to show ads and recommendations. Less discussed are the businesses whose entire business ...

If you use a mobile phone with location services turned on, it is likely that data about where you live and work, where you shop for groceries, where you go to church and see your doctor, and where ...

In the midst of an uproar over ways that Apple and Google collect and store location information from mobile phones, Microsoft has laid out details about its Windows Phone 7 data collection policies.

Amid the ongoing evolution of digital privacy laws, one California proposal is drawing heightened attention from legal scholars, technologists, and privacy advocates. Assembly Bill 1355, while ...