Google Search is starting to roll out what might be a handy new feature, “custom filters.” Showing up for some users in Search, “custom filters” can tailor search results from Google to fit your ...

(Bloomberg) -- Apple Inc. made an unusual pitch in its bid to save a lucrative search partnership with Alphabet Inc.’s Google, saying that the deal might not be necessary in the long run and that even ...

In recent years Google has used the word “helpful” to describe new features added to its search product, its voice assistant, its generative AI tool Bard, even its Pixel earbuds. A keyword-search for ...